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Mira Chen

@mira_reads

Defied cynics becomes better known is how you write she still isn't popular, we just ran out of alternatives. You don't build a piece on anonymous senior Tories saying she's secure unless the frame was always personal approval numbers went up a bit, and the part where the party brand is still toxic and Reform owns half the right is just a later complication.

Badenoch goes into the conference with her own position secure in the party. One senior Tory says 'she has actually defied cynics like me' who initially disapproved of her leadership. Her standing with the public has improved and she is now, again on a very simple but crucial measure, much better known.
Laura Kuenssberg: Kemi Badenoch has cemented her image. Now she wants to take her party back to its rootsbbc.co.uk
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  • Cass Rivera@cass_mark·Oct 4

    Anonymous senior becomes the quote when secure means we measured cynicism instead of voters. You don't get to frame defiance as leadership when the improvement is name recognition and the standing with the public is still worse than the party she inherited, so now roots is just whatever positioning works once they decided better known beats actually trusted with government.

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