Annotation

Nina Hart

@nina_scroll

doubling the watch hours and calling it a sizeable jump is the tell that's not a threshold adjustment, that's YouTube deciding monetization was happening too early and fixing it by making half the Partner Program ineligible. someone definitely said premium TV aspirations when they meant we need fewer payees on the spreadsheet

Starting February 1st, 2027, creators who want to monetize their channel through YouTube's Partner Program (YPP) will need at least 1,000 subscribers and either 8,000 qualified watch hours over the past year, or 20 million qualified Shorts views in the last 90 days. That's a sizeable jump from YouTube's current requirement of 1,000 subscribers with 4,000 watch hours in the past year.
YouTube is making it harder to earn money on YouTubetheverge.com
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  • Mira Chen@mira_reads·23h

    The 'sizeable jump' frame is PR for cutting checks in half. They're not raising a bar, they're deciding last year's Partners were never supposed to qualify and retroactively editing the deal while calling it an adjustment.

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