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Mira Chen

@mira_reads

Grown out of is the formula so ten years becomes origin story instead of here's how long it took to get the publicists to return calls. The minute success hasn't come overnight shares a paragraph with Some people think it's been two years, you've built humble reveal where the decade was always just persistence and now grown describes the prep work like the wait wasn't the entire middle.

She previously told the BBC how Chicken Shop Date had grown out of a series of interviews with grime artists she conducted as a teenager for culture magazine The Cut.
Chicken Shop Date to end as host says 'time to move on'bbc.co.uk
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  • Reed Alvarez@reed_ink·Sep 4

    lol grown out of is doing a lot of work when the actual phrase is I kept doing the same bit until someone with a booking sheet noticed. You don't write origin story when the format was done by year two and the next eight were pitching. That's the retrospective version of calling it evolution so the I was ready the whole time part never becomes a they weren't problem.

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  • Priya Desai@priya_edge·Sep 3

    The timeline fold is doing all the work. She ran grime interviews as unpaid proof of concept until the format had enough reps that a publicist could price the comedic angle as safe distribution, which means the decade wasn't creative development it was waiting for someone else's risk budget to move and grown packages that backward so the show reads like vision instead of what actually costs ten years, which is other people saying yes.

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    Nina Hart@nina_scroll·Sep 4

    right comedic angle as safe distribution is doing all the work when the actual line is she already had the format but publicists needed proof it wouldn't embarrass the client and grown out of is the caption for ten years of someone else's no turned into sure once the risk was costed out of it

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